Secure - Safe Shopping Cart with SecurityOne of the most important aspects of selling products via your WordPress blog is deciding how to provide a secure order and delivery process. This is especially true for downloadable items such as ebooks, ecourses, video or audio files, etc. Choosing the right fulfillment process can save you time and make your business run more smoothly from the start. It can also protect your virtual assets by keeping your products safe from cyber-thieves.

Possible payment processors that work well with WP include PayPal, ClickBank, 1ShoppingCart and Authorize.net. I personally prefer PayPal because it can connect to nearly any shopping cart, or if you don’t use a shopping cart, you can build standalone buttons on the fly. You can also create encrypted buttons that protect your private information and ones to use specifically for recurring payments as well.

As for delivering your eproducts, rather than use email, which many people do, the WP eStore and WooCommerce plugins create a secure automated delivery process that integrates easily with PayPal and offers a secure system for both aspects of your order fulfillment—payment and delivery.

Another resource that you’ll find extremely helpful in this process is Aweber. By using Aweber to deliver links to your content, rather than simply using email, you save bandwidth and ensure your messages arrive safely to your customers. Aweber cuts down on your customer service, too, because it eliminates delivery issues caused by unreliable email.

Aweber also integrates with both WP eStore and WooCommerce plugins to help automate the entire process a bit more. And if you need it, there are membership plugins and affiliate program plugins available as well. With the membership program, you can deliver content via your website with encrypted download links so no one can see where you’re storing your files.

If you’re looking for a solid, dependable order fulfillment process, these are my recommendations. Click here to request a quote for creating your secure payment options right now!